HND - Marketing PDF Imprimer Envoyer

HND Marketing qualification provides a thorough grounding in the key concepts and practical skills required in the sector of marketing and their national recognition by employers allow progression direct into employment. HND marketing offers a strong emphasis on practical skills development alongside the development of requisite knowledge and understanding in their sector. Learners are sent on industrial internships or attachments.

OBJECTIFS:

It covers marketing theory and buyer behavior, as well as the main operational areas of marketing research, promotion and selling. Course work include projects and assignments that relate to current industry practice and market environments. Areas covered will include, Consumer behavior, purchasing and selling, selling and sales force management, marketing research, marketing environment etc.

  • Master the methods of the study of managerial decisions and skills that bear directly upon the organization’s capacity to survive;
  • Adapt to market and environmental changes;
  • Grow profitably and to move into new directions as required by business trends.
DÉBOUCHÉS:
  • Manager;
  • Leader Commercial Service ;
  • Sales Manager.